I've literally got a pot of this white gold in every room of the house including an industrial size one in the nursery and even a travel size pot in my make-up bag. It's our go-to cream for everything from nappy rash (baby) to minor burns (me), spots (OH) and razor burns (me and OH). I can honestly say that there isn't a day that goes by without a smear of Sudocrem appearing on some family member.
And I'm not alone - Sudocrem is the number one selling nappy rash cream in the UK and its formula hasn't changed for 80 years.... until now.
'WHAT?' I hear you cry. 'They're messing with this tried and tested family favourite?'
Yep, they are. Sort of. They've actually created a new product called Sudocrem Care & Protect specifically to prevent and treat nappy rash and we've been trying it out. Well, I say we - the Little Man's bonny bottom to be more exact. And a lovely bottom it is too!
Compared to the thick, white emollient cream that typifies the original formula, and tends to sit on top of the skin for a good while in my experience, Care & Protect is much thinner and absorbs straight into Little Man's skin creating a barrier against the nappy-rash inducing chemicals in his wee and poo. (What, you thought I'd get through a nappy rash cream review without mentioning them?) It's hypo-allergenic and contains vitamin E, pro-vitamin B5 and grape seed to seal in the skin's natural moisture and help protect and condition the skin but has no artificial colours or preservatives.
Care & Protect smells the same as the original to me, which is reassuring, but other than that it is completely different. Little Man has been lucky enough not to suffer too badly from nappy rash *reaches out to touch wooden door frame just in case* but even so I'm really noticing a difference in his skin in the morning after a night's nappy-full. There's a sort of 'filmy' feel to his bottom, not sticky or gloopy, just soft and protected. We likely. A lot.
In fact I've been using it almost exclusively since we received our little sample tube and I've almost run out. Which is annoying. Why? Because I still have at least 5 pots of the original version on the go so I can't justify buying any more of the new one just yet. *Sigh* At least I can reassure myself that there are likely to be plenty of minor burns, spots and razor burns in this house to use it all up. If you haven't been stock-piling like me you can buy Sudocrem Care & Protect from all good supermarkets, Boots and Superdrug and it costs around £5.99 for a 50g tube.
Facebook.com/Sudocrem before 22 September 2013.
Disclaimer: We were sent a sample tube of Sudocrem Care & Protect to trial. We received no other compensation and all opinions are our own.